After reading the title of this post you might be thinking, “it’s 2021, do people really use email anymore?”. And the answer is heck yes, they do! And the stats back this up. A study by Statista predicted that in 2022, over 347 billion emails will be sent daily. Not only that, but by 2023,Continue reading “Email Marketing 101: The Subject Line Matters￼”
Email service providers (or ESPs) are digital platforms where you can design and send marketing emails to people who have in some way, shape, or form subscribed to receive emails from you. These ESPs can help you keep your emails organized so you know what type of emails to send to which subscriber. Many ESPsContinue reading “What email service provider should I use?”
One of the more intimidating questions a new business owner gets asked is, “Do you have an email list?” “A what?” you ask. Email marketing can feel daunting but we can help you get new email subscribers, serve your list well, and grow your business in a sustainable way. Why do you need email subscribers?Continue reading “How to Get Email Subscribers”
Running out of ideas? We got you. Our list of 25 ways to serve your email list will keep your subscribers happy and interested and help you run your emails efficiently. Some of these ideas are great for engagement, while others are lead magnets that you can use to market subscribing to your list. NeedContinue reading “25 Ways to Serve Your Email List”
If you’re new to business, email automation is probably not something you’re familiar with. Like most consumers, you get emails from brands, stores, and services and think nothing of it. (Except when you get too many, and then you delete, delete, delete, and unsubscribe.) What is email automation? Those automated emails you receive are partContinue reading “What is email automation and why you need it”
I started 2 businesses at home during the COVID-19 pandemic while my children were in virtual school. Here are 25 ways to start a business with kids at home.
Email marketing is essential for every type of business, but you’d be surprised how many entrepreneurs I talk to that don’t have one! There are a few reasons why email marketing is important, especially in comparison to social media. Own your clients Many of my clients are present on social media first before they setContinue reading “3 reasons why you need email marketing for your business”